Transformers Game franchise logo

Transformers Game franchise

The Transformers gaming franchise developed by High Moon Studios includes War for Cybertron (2010), Dark of the Moon (2011), and Fall of Cybertron (2012). High Moon Studios is owned by Activision Blizzard, which was acquired by Microsoft in 2022 for $68.7 billion. These Transformers games represent a significant revenue stream for Microsoft Gaming through Activision Blizzard, making them targets of BDS boycott campaigns due to Microsoft's military contracts supporting Israeli operations.